I've seen free or cheaper click fraud tools available. So why should I pay for your service?
In your research, you probably have discovered a handful of click fraud tools that offer their services for free or for pennies a day. You may be thinking about starting off with one of them and saving a few bucks or you may be curious as to why we charge more than they do.Why it's worth paying $1/day for a click fraud monitoring service:
While we are certainly not the most expensive service out there (AdWatcher starts at just $29.95 per month with a free 30-day trial), we are not the cheapest one either. However, as a prospect making an investment in your advertising campaigns and your business, we ask you to consider us and other services based on the value that we can deliver. Why? Because we strongly believe that at the end of the day, it’s better to budget $1 per day for a service that does exactly what you need rather than use a free one that’s neither reliable nor accurate.
This is a complex and fast-paced industry. In order to be able to provide you with the best tool possible, we must price our product so we can invest in infrastructure and research and development on a regular basis. Can somebody that is promising you the world for $10/month (or for free) do that? Will they be available to help you if something goes wrong or if you have trouble getting refunds from search engines? Can their products be on the cutting edge? These are questions you must ask before you make your decision.
After all, if you find a service that’s free or costs as little as $10 per month, but is not effective at catching click fraud or providing you with accurate information, are you really saving $20 per month? Or are you losing much more by not getting the most out of your ads?