Press & Reviews:


As an industry watchdog in click fraud, AdWatcher regularly offers advice and insights in the field of web advertising. We encourage pay per click advertising networks to be held accountable for the clicks they charge to their advertisers, and for consumers to stay educated on the topic - especially as pay per click advertising becomes an increasingly vital part to the overall success of many businesses.

WebmasterRadio.FM
WebmasterRadio.FM
Brandy Shapiro-Babin inteviews Boris Mordkovich of AdWatcher about click fraud, convergence in direct marketing and pay per click advertising.
AdWatcher - Click Fraud Detection, ROI Tracking
AdWatcher - Click Fraud Detection, ROI Tracking
Christian Mezei interviews Boris Mordkovich, co-founder of AdWatcher about how to protect your business from click fraud, and how to maximize web advertising ROI.
Financial Times – Google fights back over fraud allegations
Financial Times – Google fights back over fraud allegations
AdWatcher is noted as one of the watchdog companies covering click fraud and its relation to Google.
AdWatcher Rated #1 for Consumer-Level Ad Tracking
AdWatcher Rated #1 for Consumer-Level Ad Tracking
AdWatcher is compared head-to-head and rated number one by independent review site, AdTrackerReviews.
InfoWorld – Google says click-fraud figures inflated
InfoWorld – Google says click-fraud figures inflated
AdWatcher is among the companies cited in this article about previous flaws in the industry’s click fraud tracking techniques and the improvements being made.
TheStreet.com – Google vs. Click Fraud
TheStreet.com – Google vs. Click Fraud
AdWatcher is noted as one of the organizations looking to hold advertising networks accountable for the clicks they process.
About.com - Pay-Per-Click (PPC) Fraud
About.com - Pay-Per-Click (PPC) Fraud
In this About.com guide written by James Kimmons, AdWatcher is noted as a useful click fraud monitoring tool.
BusinessAnalyst.com – Something to Watch Over Your Business
BusinessAnalyst.com – Something to Watch Over Your Business
BusinessAnalyst.com does a comprehensive review of AdWatcher.
Voodoo Ventures – Google on Click Fraud – Talk to The Hand
Voodoo Ventures – Google on Click Fraud – Talk to The Hand
Voodoo Ventures, a New Orleans based design company covers their experience with Google, click fraud, and AdWatcher.
IncreMental Advantage Click Fraud Yearly Report
IncreMental Advantage Click Fraud Yearly Report
1/31/200 AdWatcher is referenced as reputable voice in combating click fraud, in this industry recognized yearly report.
Website Goodies Review: AdWatcher ROI Tracker & Fraud Monitor
Website Goodies Review: AdWatcher ROI Tracker & Fraud Monitor
Website Goodies’ Dan Grossman gives a favorable review of AdWatcher.
Work.com Review
Work.com Review
Work.com (a division of Business.com) recommends AdWatcher for online ad tracking.
Google Sandbags Click Fraud Panel with Surprise Report
Google Sandbags Click Fraud Panel with Surprise Report
AdWatcher is noted in this report regarding Google’s efforts to combat click fraud claims.
Search Engine Radio – Boris Mordkovich on PPC Advertising
Search Engine Radio – Boris Mordkovich on PPC Advertising
Boris Mordkovich talks with Brad from Search Engine Radio about pay per click advertising, click fraud, and provides listeners with some PPC advertising tips.
AdWatcher Click Fraud Software Review
AdWatcher Click Fraud Software Review
AdWatcher is reviewed favorably by Fraudulent Clicks, a resource for click fraud insights and information.
LED Digest - Click Fraud Reporting and Miva PPC
LED Digest - Click Fraud Reporting and Miva PPC
Karl L. Baldwin describes his experience with click fraud, and using AdWatcher to minimize it.